12.21.2010

It’s been an interesting week- just finished up a short project helping Fostex with the naming for their new “201″ collection of Kotori customizable headphones.

With recent forays into strategy for other brands, as well as holistic identity projects that extend into writing and naming, the scope of what the studio accomplishes feels both more comprehensive and more gratifying.

Thanks to Yuki and Chiemi at IMGSRC for the chance to collaborate on an interesting foray into brand identity.

If you aren’t familiar, the Kotori brand of headphones manufactured by Fostex are pretty much the hottest headphones out there- fully customizable earbuds and Dj headphones with thousands of color combinations. Imagine if NikeID was as rad and customizable as they purport to be. Sadly, available only in Japan.